We love Loyalty
Ingenico Marketing Solutions GmbH is based in Hamburg (Germany) and an orchestrator of turnkey Loyalty solutions with a broad range of services. Managing over 130 Loyalty and Gift Card programs, our company is a market leader in Germany and Europe. Our heart beats for Loyalty – for over 30 years.
From a first idea to running a program
The IMS team accompanies a client from day one, starting with strategic consulting in interactive workshops to designing Loyalty and Gift Card concepts – resulting in a program that perfectly matches the brand and target groups. Based on our platforms, we provide processing services, program management plus operational marketing and customer service support.
Meet our retail experts
Together with our clients, we work in agile formats to define innovative consumer journeys, embedding a vast range of contact points into an overall experience. We jointly design and iterate processes and interfaces. By providing Data Science support, we ensure that from the beginning, understanding consumers and their needs leads to on-the-spot communication and incentives, more focused investments and commercial success of a program.
OUR BUSINESS MODELS
Loyalty programs help to understand end customers better and reward them on the spot. Based on IMS platforms, a client can manage their customer base and apply reward campaigns easily, flexibly and in a targeted manner across all channels. We supply Loyalty services for B2C and B2B, embedding top-notch mobile front ends, including card and POS infrastructure.
Retail analytics projects
For clients with existing Loyalty programs we provide analytical support to leverage existing data for more effective marketing and successful sales. Our Data Science Competence Center is specifically geared to handle omnichannel retail data. We do groundwork to increase data quality, help to understand a customer base or provide individualized recommender engines.
Gift Card programs
Gifting is an emotional process, which we support with highly customizable Gift Card platforms, linked into all physical and digital channels to load and unload Gift Cards. B2C and B2B customers cancreate their own specific cards with individual messages and surprise a recipient with a personal touch. Gift Cards are a perfect tool to conquer new customer groups and drive revenue significantly! We also help clients to manage their portfolio, ensure card logistics and grow their program constantly.
Facts & Figures
managed customer accounts
of loyalty and gift card know-how
GET IN TOUCH WITH US!
We are always happy to speak, write, phone or email – and look forward to hearing from you and welcoming you to Hamburg!
Ingenico Marketing Solutions GmbH
+49 40 73 44 04 777